Question. Hello Jason, Im on the beginning of your book.
Trying to make everything in order I am about to buy the next domain name( not the real name only the actual service). Please tell me if this would make sense to bring me more traffic/clients; how google looks at this?
Answer. Basically, keywords IN a domain DO help SEO, though not that dramatically – especially on Google. So in your example, a Yoga studio would definitely benefit from having the word “Yoga” in its domain. There are some issues, here, however –
Google is very smart, and Google pays a lot MORE attention to a) your ON PAGE SEO / writing keyword-heavy, well-written conten, and b) your OFF PAGE SEO such as inbound links (HUGE FACTOR of course), reviews (HUGE for any local business) – reviews on GOOGLE (not other systems, with the possible exception of YELP), and freshness via something like a blog.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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