Question. My company is very much at the beginning of the search engine optimization process. We only recently learned what SEO is, and how a company can manipulate Google or Bing and get to the top of the so-called “organic” search results. But we are just beginners, so our heads are SWIMMING. Can you give us some basic tips for SEO?
Absolutely. This is actually a favorite topic for me. The SEO community – from Google’s Matt Cutts to Search Engine Land‘s Danny Sullivan tend to dwell on “advanced” SEO topics, rather than providing the simple SEO basics and tips that most beginners need. Similar to exercise, most of us really don’t want to (and are not going to) enter the Olympics. Rather, we just want to get physically fit! So here are some SEO basics for beginners –
Never stop learning! Follow bloggers (like me) that blog on SEO, blogs such as Search Engine Land or Search Engine Journal, and if possible, attend some of the major trade shows such as SMX. I also produce a list of the best SEO books, and books of course are a wonderful way to get started with SEO basics for beginners.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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