Question: Is having a local strategy for a company that manufactures and sells nationally?
Answer: If your customers use local search keywords, then YES you need a local SEO strategy even if you are not local. The customer is NEVER wrong when it comes to SEO. We do this for ourselves – people Google things like ‘SEO Class NYC’ and we optimize for that, and then persuade them to take an online class.
The customer is NEVER wrong. So you have to just figure out how he or she searches and optimize around that idea.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
on SEO | AdWords | Social Media