Question: How do I determine the best search engine for Australia if I want to market my prouct there?
Answer: In the Google AdWords Keyword tool, you can change the location to Australia to see your searches. Compete.com and other services also identify the biggest search engines for various countries. From what I have read, Google is the No. 1 search engine – by far – in ALL countries EXCEPT China, and possibly Japan. Some of the non-English speaking countries have used other services.
So I am 99% sure that Google is the No. 1 search engine in Australia. Do a little research to confirm that, then use the Google AdWords Keyword Tool to do Australia-specific keyword research and you will be set.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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