Question: Do you look at the competition on Google AdWords?
Answer: No, I do not find that very helpful as a metric in AdWords / keyword tool. What I do find useful is the actual CPC (cost per click). Often, ALL the words will show up as HIGH competition so that isn’t very useful, whereas when you look at difference in actual CPC you can see the subtle changes in terms of keywords vs. value. So, no I do not really pay attention to the ‘competition’ in Google AdWords Keywords Tool.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
on SEO | AdWords | Social Media