Question: Does Google penalize you for ISAPI rewrites on urls?
Answer: I am not a CGI / computer code expert, but here is how I understand this problem. Techniques like ISAPI rewrites or Apache’s mod_Rewrite or OK, in the sense that as long as the Googlebot ‘sees’ the same files as the humans see, and as long as those file names are not full of ? , % and other markers that indicate ‘temporary’ or ‘sessionid’ files, then you are fine.
The basis point to start with is true ‘static’ URL’s. To the extent that your web server spits back at Google pseudo-static URL’s and there are no ‘dirty tricks’ involved in showing the Googlebot one thing, just because it’s Googlebot, and humans another – you should be fine.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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