Question: RE: Meta Keywords in WordPress – I was working with an SEO consultant and I was “over-tagging” – she said that for each tag a page was created and if I didn’t write frequently about a certain topic then the pages were static and Google didn’t like them (or my site b/c of the number of static pages). Can I just delete the least used tags – will Google penalize me for removing many tags. One of my sites has thousands – what do I do?
Answer: OK, you are confusing two types of tags. HTML tags which are TITLE, META DESCRIPTION, H1, etc. and WordPress ‘tags’ which are basically subject / card catalog entries. WordPress tags are not that important for SEO, per se. They allow your users to browse your blog and see related posts. They have some impact on SEO but more from a pure content perspective.
SEO / HTML tags, in contrast, are structured by the HTML language. Every page gets ONE and ONLY ONE TITLE tag for instance. That’s it. 66 character limit on Google / 80 characters indexed. Those tags are critical to SEO.
Unfortunately the word ‘tag’ has two meanings: One for WordPress and one for HTML / Google / SEO.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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