Question: RE: Crawler access – What if I have duplicate titles – due to website builder using a default title convention – Will this Block Googlebot?
Question: Crawling : I have a “?” in my landing page – WMT says it is indexed. Is this something that “has to” change or “would be nice” if I changed. I think this (?) and “&” are often found in my landing pages.
Answer: Duplicate TITLE tags are VERY VERY bad for SEO. Per the Google document, you want each to have its own independent, unique and accurate TITLE. So I would fix that right away. It doesn’t block the Googlebot; it just severely hurts your pages in terms of results.
The ‘?’ and ‘&’ and other symbols CAN be indexed by Google. You CAN have these sort of long URL’s. That’s not the issue. The issue is that they are clearly deprecated – again, per the Google document, they want simple, static URL’s to crawl and having these long form, crazy URL’s violate that request. So, then, when Google is returning results, you are going to be outcompeted by people who do it the right way: Have simple, keyword heavy static URL’s.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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