Question: We post our news on our Business Facebook each week. Should we also post it in a News category on our site?
Answer: Only the high level pages on Facebook are indexed by Google. Here is a link to our Facebook pages indexed by Google: http://bit.ly/hstEHN. You can replicate the same search for your own.
That said, your own pages will be much MORE powerful vs. Google than your Facebook posts, as the Facebook posts themselves are not well optimized.
So I would think of Facebook posts as for Facebook, not for Google. Posting NEW content on your home page in REAL HTML, including your Facebook posts, can indeed freshen up your site. Think of repurposing content; re-using Facebook posts, etc., and that repurposed content can help your total SEO process.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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