Question: What is a good number of key words to have for a website?
Answer: The keywords are going to vary by your industry / product mix. A better question is how many keywords per page. Leaving aside the home page (which is special and powerful, as we discuss in our class on website structure)… your landing pages should be LASER FOCUSED on one keyword / keyphrase. The focus is very very important to succeeding.
For a great example, go to geico.com and browse the ‘landing pages’ by product area. See how laser focused they are on ‘keyword families’ such as ‘motorcycle insurance’ or ‘rv insurance.’
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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