Question: The title tag shows up on the top line of listings. Where do the H1 and H2 tags show up? Do they affect the online web page content?
Answer: The TITLE tag controls the description at the top of the browser, and the HEADLINE on a Google search.
The H1 / H2 tags are VISIBLE on your pages to humans and to Google, usually appearing as big bold text. They don’t necessarily appear in the Google search results – rather than are strong indicators to Google that your page focuses on whatever keywords are embedded INSIDE the H1, H2 tags. Good rule of thumb: Repeat your TITLE tag in your H1 tag, or have it be very close.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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