Question: Is it fair to say text on a page is less important for human visitors than search engines (often seems text is too voluminous and not particularty cogent).
Answer: Yes, in my copious spare time, I plan to write a blog post on what Google is doing to the English language. One thing is that the smart web pages now have beefy, keyword heavy text written JUST for the search engines. Check out geico.com and browse their landing pages. These, very effective landing pages are shamelessly designed for humans at the top and for Google at the bottom with heavily redundant keyword heavy pages at the bottom.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
on SEO | AdWords | Social Media