Question: I was told to use keywords around 30,000 global monthly. Is this true?
Answer: There is no hard and fast rule about keyword volumes. If you are in a massive global industry like – insurance – you will run thousands upon thousands of keywords in terms of volume in the keyword tool. If you are in a tightly focused industry, like the design of femtocells, you will run tiny volumes.
There is not hard and fast rule in terms of keyword volume. It varies. What is important is keyword value. What is the value to you and your competitors? Some keywords have very low volumes, but are dead one for your customers. Those are the ones you want: Keyword searches that are 100% your customers.
In our keywords class, we emphasize both the volume and value of keywords, which is where the real SEO money is.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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