Question: What can a site that has an all flash front page do for content?
Answer: As a web user, I love flash. Adobe flash makes the web fun, interactive, and brilliant. The problem is that Google and other search engines cannot read Flash, just as they cannot read images. So Flash doesn’t hurt you for SEO and it doesn’t help you either.
There are two strategies. First, put real content below the fold in HTML / text. That way the users see the cool flash or images at the top and the search engines see the indexable text below the fold. Second, alternatively, create some pages on the website that are text-heavy and Google friendly, and other pages that are FLASH. But – be careful with your home page. As I teach in the session on website structure, your home page is your most powerful page and you do not want to waste this power by having a 100% Flash home page – that is a huge mistake!
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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