Question: Is there a SEO advantage to allowing content network ads to show on your site?
Answer: No. The formal name for this program is Google AdSense. First of all, you can be sure Google excludes its own ads from search spidering. Second, these pages are created ‘on the fly’ by the browser interacting with Google, so they are not visible to spidering in the first place.
Your decision to run Google AdSense on your site should be driven only by whether it helps you financially. In general, if you have primary goals for your site like a direct sale or registrations, AdSense ads can distract users and for just a few pennies, they will click out of your site to someone else. So I am not a big fan of using AdSense. Find a direct revenue path for your website, and you will make a LOT more money than from AdSense.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
on SEO | AdWords | Social Media