Question: How is it that when we Google different keywords to find our site, the site comes up on the page with different titles.
Answer: This sounds like an indexing problem. You have to realize that what is actually on your site can be quite different than what is in the Google index. Look at the ‘cache’ link on the Google search results and compare that with your actual site.
As you make changes to your site, you do have to spur re-indexing. We discuss this in the course – the best ways to spur reindexing are 1) issue news, 2) webmaster tools / XML site maps, and 3) having a regular, frequent pattern of changing your site content.
Got a question? Click this link to email Jason or call 888-993-1122. Dr. Jason McDonald is founder and Senior SEO / Social Media Director of the JM Internet Group. He teaches the SEO training classes for the group, and therefore provides most of the SEO tips for this blog. His goal with this blog is to provide an easy 'one-stop shop' for the busy marketer looking for tips, tricks, and secrets on how to get to the top of Google and Bing for free using proven SEO tactics. When not dreaming up SEO tips, Dr. McDonald lives in the San Francisco Bay Area with his wife, two dogs, a cat, four iguanas and twelve children (just kidding). Really you read down to the bio on this guy? Enjoy the blog.
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